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SKATEBOARD ARTIST MARK RIVARD STARTS WITH SHARPIE

Duuuuuuuuuuuuuude! So call me lame but that’s the first thing that pops into my mind when I think about skateboarding. I’m sure the skaters of the world would prefer I not refer to them as dudes, mostly because dude has a somewhat negative connotation, as in slacker, lazy, wandering, aimless – you know, The Big Lebowski kind of dude.

Dude or no dude, fact is there are more than 20 million skateboarders in the U.S., most of them under the age of 24. These dudes (which I mean only in the coolest way) ride their boards for lots of reasons, among them this one that I thought was particularly insightful extracted from the dclaim blog: Carving out creative lines under cloudless skies.

I get it. Like sky writing and more. Skateboarding IS an art. So is it any surprise that this daring form of self-expression should also find its way onto the skateboards themselves?

Sharpie has a dude (well, we are sort of just borrowing him) — an acclaimed skateboard artist who takes no offense at the term because his amazing art speaks for itself. Meet Mark Rivard. Mark currently appears in Sharpie’s new advertising campaign alongside one of his amazing skateboards and the Sharpie MINI Markers he used to create it.

Here’s Mark’s Sharpie ad, currently running in issues of TransWorld Skateboarding magazine:

Mark got his start designing skateboards after a serious skiing accident left him with time to ponder — and practice — his art.  In his own words, borrowed from Mark’s website:

Skateboards are the cornerstone of my work.  They are what sparked my re-interest in art.  We’ve all heard skaters say “Skateboarding saved my life.”, well in my situation it was a skateboard that literally altered the direction of the rest of my life.  I don’t think I would have died if I had never started skateboarding but I certainly wouldn’t be where I am today if it wasn’t for that first board and that first sketch.

Mark’s story is a good one, so we put together a video where Mark takes us behind-the-scenes and shares with us the details of how he came to discover his passion and the true mission of his life:

Something else you should know about Mark. We’ve been working with him for awhile now as part of his participation in the Sharpie Squad,  and he gets our vote for best-skateboard-artist-all-around-greatest-guy-ever!  It’s awesome to be able to point you to someone so deserving of all the praise.  Mark is one nice guy…he’s the duuuuuuuuude!

 Friend Mark on Facebook, then check out his appearance on FUEL TV:

 

Sharpie MINI markers are small enough to go anywhere. They offer:

 

  • A portable fine tip marker in half the size
  • A cap clip that easily attaches to key chains, golf bags, lanyards… and belt loops perfect for skateboarders on-the-go
  • 8 assorted colors, including Turquoise, Red, Blue, Lime Green, Green, Valley Girl Violet, Black, (and Magenta, not pictured).

Visit www.sharpie.com for more.
 

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Sharpie Gel Highlighter is For (Book) Lovers.

Today is a day for the book lovers, a day for the classics, a day for the sound of cracking spines and the indescribable smell of a REAL LIVE book (remember those?!) in your hands.  To non-book lovers or the e- Reader fanatic these may seem like trivial details but WE know…it’s not just the story but the aesthetic elements AROUND the story that fuel our passion for our favorite past time. Poetic, right?

Seriously though,  there’s something about real old fashioned ink and paper that scream “MARK ME UP!” From textbooks to Tolstoy, the experience isn’t complete without a highlighter in hand.

Swipe a favorite passage, tag a word that you only pretend to know and secretly go back and check, scrawl intellectual phrases in the margins that leave the next reader thinking you are so profound and astute it’s intimidating; it’s up to you, and the Gel highlighter is ready when you are.

It is the perfect tool when reading for pleasure or educational advancement, as it will stay as bright and fresh from the moment you uncap until you need a  reading respite (maybe more frequently when thumbing through a textbook). Although I try to avoid non-recreational reading at all costs, sometimes you have to bite the bullet and study; and if you need to do it, do it right the first time.

So, to help you do just that I have included a list of highlighting and reading tips from Studentle that are sure to make you the brightest in the classroom!

  • Read the text. The first thing that you have to do is to read the text so that you know which words and phrases to highlight. While reading, make sure that you understand the text. Take note of the important details that you need to highlight. If you already know the content of the text that you are reading, it will be easier for you to determine which words and phrases to highlight later on.
  • Highlight important parts. Now you can highlight the important parts of the text. Make sure that you leave off unnecessary parts. Highlight important terms, dates, definitions and concepts. You can also take note of the important things that the teacher discusses so that it will be easier for you to study for a text. Some people tend to highlight chunks of text and end up having a whole paragraph completely highlighted. Avoid doing this.
  • Use different colors. It may sometimes be more helpful if you use different colors for highlighting. Use one color for all the terms and another color for the definitions of each word. Use a different color for the concepts and facts. This will make it easier for you to find what you are looking for, especially if the text is too long. When using different colors, make a small note on the side of the text so that you know which colors correspond with the text that you highlighted.
  • Go over the things you highlighted. After highlighting, go over the text one more time to see if you did not skip anything important. This will also give you a chance to review the text and understand the things that are important. Afterwards, you can study your textbook and just focus on the important points that you have already highlighted. This is very useful especially if you are studying for an upcoming test.
  • Choose bright colors. Another important thing that you need to consider is the color of highlighter that you are going to use. It is best to stay away from dark colored highlighters such as blue or purple since it can darken the text and make it harder for you to study. Stick with fluorescent colors such as yellow, green, orange or pink.

 

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Our Cup Runneth Over with Cheeming Boey

Cheeming

Cheeming Boey is a California-based artist who has gained notarity for the AMAZING art he creates on coffee cups.  By combining two very simple things, paper cups and Sharpie Pens, he ceates museum-worthy masterpieces that continue to ignite interest around the globe.  In the same way that Warhol made soup cans famous, Boey is pushing the limits of pop culture with his coffee cups.

This veteran Sharpie Squad member uses Sharpie Pens to create his intricately designed Joe-holders and then sells the cups online at iamboey.com. Beyond being featured in the OC Register and on maxim.com, he is also the man behind the cups in Sharpie’s 2011 magazine ad for Sharpie Pen as part of the Start with Sharpie campaign.

Not only has Cheeming been busy busting out amazing new work and ad campaigns, he has also just returned from a nine-week stint driving around the U.S. and documenting his travels comic book-style– complete with video highlights– while also working on his literary debut, funded completely through Kickstarter.

 

 

Follow Boey’s adventures on Twitter & Facebook and IAmBoey.com. Trust me, your cup will runneth over.

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Neon Trees Starts With Sharpie

Alternative Pop band, Neon Trees, has been busy making its mark on the music scene since releasing their hit single, Surrender, including the song’s debut in the movie, Prom, earlier this year.   Check out Tyler, Branden, Elaine and Chris on Fuse as they show you what they started with Sharpie.

Stay up to speed on Neon Trees by following them on Facebook and Twitter.